Our Bakery

Being sustainable and ethical is not a box ticking or a marketing exercise, it's a belief system that runs through everything we do. From the ground up we have designed Positive Bakes to make the difference.

Naturally there are limitations and compromises that we have had to make however we will continue to evolve as technology and the supply chain improves and push our company to be at the forefront of sustainability.


An Allergen-Friendly Kitchen that you can trust

When we set our vision in place, we decided that we wanted to control our own production and processes from start to finish.

As a leading, sustainable, allergen friendly producer outsourcing our production just didn't give us the control we want over how our cakes are made. We don't want the risk of cross contamination from an external factor beyond our control.

Our bakery is situated in Leicester Food Park, a purpose built BRC grade site within a gated community. Our modern building has a low impact on the environment and allows us to focus all our efforts on making great products using minimal ingredients.


 Our Processes

Our strict processes, controls and commitment to making quality, allergen-friendly cakes from scratch, allows us tremendous control over our finished products and gives us the confidence to know exactly what is in our range. We have worked hard at every step, from finding the right suppliers, all the way through to you receiving your order, and we have made sure that every step is sustainable, traceable and done in a positive way.

Our entire team are committed to producing quality products that taste amazing, are allergen friendly and free from. We understand this is a serious commitment and ultimately one that allows you to have your cake and eat it.


Our Supply Chain

Our supply chain is the starting point to achieving 100% transparency and traceability.  

We buy the best raw ingredients we can afford, and we ensure that what we use is sustainable for the planet.

Our raw ingredients are all certified and tested, many being organic and are all completely traceable. It is vitally important to us that we only allow ingredients into our kitchen that pose no risk of cross-contamination. Therefore we have the confidence and the assurance that our products only contain what is supposed to be in them.

We take our raw ingredients and then make from scratch all we require. We control each process to ensure we are producing cakes of fantastic quality that we are proud to put our name on.


“I ordered a pack of 6 assorted mini loaves for my Dad who is lactose intolerant and he said they were all absolutely delicious. He particularly liked the mango and ginger one! They arrived quickly, I received confirmation email and was kept up to date by email. The cakes and packing arrived in excellent condition. I've already recommended Positive Bakes to several people and we only received the cakes 2 days ago!! we will definitely be back for more!!!”

Laura, Facebook


“These are DIFFERENT! Chewy, moist and amazing cocoa flavour with a touch of sharpness from the raspberry - genius and beautiful! Can be posted with ease anywhere in the UK! Perfectly packaged in their #ecofriendly packaging! It’s beautiful and tasty ! You would never know it hasn’t got any refined sugar or the above! Tastes better than ANY supermarket or high street cafe brownies.”

Sunita, Instagram


“This was my first order I saw this on FB and I am wheat, gluten and dairy free, so thought I would give it a try. Well the cakes are delicious and I got the fruit scones which are also superb The delivery was very quick and I will certainly be ordering again as there is not much really out there for us with allergies. Absolutely gorgeous and thank you xXx”

Stella, Facebook


Using only plant-based ingredients has a significant impact on reducing the Co2 emissions generated from more conventional dairy-based products.


The ingredients we use are not the cheapest, they come from certified sources, many being organic and are all completely traceable.


Our entire range is better for the environment, does not use any animal products and doesn't cost the earth. In short, everyone wins.


Like many food producers, we found packaging to be a challenging area at first. The tendency for far too long has been to use plastic trays and plastic wraps, simply for their affordability. This is not acceptable and is an attitude that must change rapidly.


Our solution to minimise plastic packaging and our impact on the environment is to offer our range in larger sizes, so you can order less often and keep your bakes frozen - minimising; packaging, cost, shipping and food waste.

After an extensive search, we found a bespoke, food grade wrap that is 100% compostable and 100% biodegradable.


This wrap is completely plant based and far better for the environment than a typical BPA-free plastic wrap which ends up in landfill and adds to the problem.

We love our cardboard boxes, they transport well, store well and are 100% compostable.

Our Carbon Footprint

We have worked hard to reduce our carbon footprint at every opportunity and will continue to implement positive change in our processes to benefit the environment.

Our entire product range is plant based which is more sustainable and better for the planet, however that is not enough for us.

Our modern production facility combined with efficient production equipment has a low environmental impact. Our locally sourced and UK manufactured packaging and choosing to work with a carbon neutral courier company ensures all aspects of what we do has a minimal impact on our planet.